AI Marketing 101: Editorial Calendars

A good editorial or content calendar is essential to any publishing or social media strategy. This calendar is a roadmap that organizes your articles and posts, plans for noteworthy events and seasonal subjects, and maintain high-quality, consistent content for your readers.

Learn to use AI tools like ChatGPT and Claude to develop content calendars that will engage your readers, improve your SEO, and even suggest frequently asked questions to help you brainstorm new topics. Get to know the basics of these prompts and more in this 90-minute introductory workshop.

REQUIREMENTS:

• Requirements: Access to ChatGPT, Claude, or Gemini, preferably the paid version. Free versions will work, but the paid versions yield much better output results. If you haven’t tried
• Requirement: Basic working knowledge of whichever AI tool you plan to use. ChatGPT, Claude, and Gemini are all fairly easy, once you get the hang of them.

CLASS NOTES

• This is a beginner-level workshop. The session will be recorded on speaker view and emailed to you afterward.
• Not required, but helpful: Two monitors. This is so you have the option to follow along with the demonstrations and troubleshoot as we go.